Sunday 10:00 - 11:45 a.m. SEA |
Session 19K Topics in IO |
Session Chairs: |
Jihui Chen, Illinois State University |
Papers: |
"How Does Generic Drug Entry Increase the Brand Name Drug Price?" "Does Search Intensity Reduce Price Dispersion? New Evidence from the Retail Markets for Prescription Drugs" "Tacit Collusion in Highway Contracting: Political Boundaries as Focal Points" "A Location-Theoretical Analysis of Music in Advertising" |
Discussants: |
Frank A. Scott, University of Kentucky |
Sunday 1:00 - 2:45 p.m. SEA |
Session 03L Advertising and Consumer Demand |
Session Chairs: |
Alon Eizenberg, Hebrew University |
Papers: |
"Cournot and Bertrand Competition When Advertising Rotates Demand: The Case of Honda and Scion" "Who Benefits from Misleading Advertising?" "Grab Them Before They Go Generic: Habit Formation and the Emerging Middle Class" "Innovation, Quality Competition and the Incentive to Support Used Goods Markets" "Spillover Effects and Returns to Scale: A Reexamination of TV Advertising for Carbonated Soft Drinks" |
Discussants: |
Kosin Isariyawongse, Edinboro University |