2012 Sessions for Keisaku Higashida

 
Sunday
10:00 - 11:45 a.m.
SEA
Session 19K
Topics in IO

Session Chairs:

Jihui Chen, Illinois State University

Papers:

"How Does Generic Drug Entry Increase the Brand Name Drug Price?"
Musa Ayar, University of Wisconsin-Baraboo/Sauk County (Contact Author)

"Does Search Intensity Reduce Price Dispersion? New Evidence from the Retail Markets for Prescription Drugs"
Jihui Chen, Illinois State University (Contact Author)

"Tacit Collusion in Highway Contracting: Political Boundaries as Focal Points"
Frank A. Scott, University of Kentucky (Contact Author)
David Barrus, Brigham Young University-Idaho

"A Location-Theoretical Analysis of Music in Advertising"
Kirsten Lackson, General Electric
Mark Frascatore, Clarkson University (Contact Author)

Discussants:

Frank A. Scott, University of Kentucky
Musa Ayar, University of Wisconsin-Baraboo/Sauk County
Mark Frascatore, Clarkson University
Keisaku Higashida, Kwansei Gakuin University

 

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Sunday
1:00 - 2:45 p.m.
SEA
Session 03L
Advertising and Consumer Demand

Session Chairs:

Alon Eizenberg, Hebrew University

Papers:

"Cournot and Bertrand Competition When Advertising Rotates Demand: The Case of Honda and Scion"
Kosin Isariyawongse, Edinboro University (Contact Author)
Victor J. Tremblay, Oregon State University
Carol Tremblay, Oregon State University

"Who Benefits from Misleading Advertising?"
Keisaku Higashida, Kwansei Gakuin University (Contact Author)
Keisuke Hattori, Osaka University of Economics

"Grab Them Before They Go Generic: Habit Formation and the Emerging Middle Class"
Alon Eizenberg, Hebrew University (Contact Author)
Alberto Salvo, Northwestern University

"Innovation, Quality Competition and the Incentive to Support Used Goods Markets"
Max St. Brown, Washington State University (Contact Author)

"Spillover Effects and Returns to Scale: A Reexamination of TV Advertising for Carbonated Soft Drinks"
Xun Li, University of Connecticut (Contact Author)
Rigoberto Lopez, University of Connecticut

Discussants:

Kosin Isariyawongse, Edinboro University
Shiferaw Gurmu, Georgia State University
Michael Ehret, Nottingham Trent University
Suting Hong, Drexel University

 

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