Session Chairs:

Alon Eizenberg, Hebrew University

Papers:

"Cournot and Bertrand Competition When Advertising Rotates Demand: The Case of Honda and Scion"
Kosin Isariyawongse, Edinboro University (Contact Author)
Victor J. Tremblay, Oregon State University
Carol Tremblay, Oregon State University

"Who Benefits from Misleading Advertising?"
Keisaku Higashida, Kwansei Gakuin University (Contact Author)
Keisuke Hattori, Osaka University of Economics

"Grab Them Before They Go Generic: Habit Formation and the Emerging Middle Class"
Alon Eizenberg, Hebrew University (Contact Author)
Alberto Salvo, Northwestern University

"Innovation, Quality Competition and the Incentive to Support Used Goods Markets"
Max St. Brown, Washington State University (Contact Author)

"Spillover Effects and Returns to Scale: A Reexamination of TV Advertising for Carbonated Soft Drinks"
Xun Li, University of Connecticut (Contact Author)
Rigoberto Lopez, University of Connecticut

Discussants:

Kosin Isariyawongse, Edinboro University
Shiferaw Gurmu, Georgia State University
Michael Ehret, Nottingham Trent University
Suting Hong, Drexel University

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Session Chairs:

Aniruddha Bagchi, Kennesaw State University

Papers:

"Dynamic Modeling of the Effects of University Patenting on Downstream Innovation"
Margaret Blume-Kohout, University of New Mexico (Contact Author)

"Speed of Entrepreneurial Learning and Firm Growth"
Indu Khurana, Florida International University (Contact Author)

"Patent Pools, Product Lifecycles, and Innovation: An Analysis of the Motion Pictures Patent Company During the Early American Film Industry"
Stefan Ruediger, University of Wisconsin-Stevens Point (Contact Author)
Scott Wallace, University of Wisconsin-Stevens Point
Caz McChrystal, University of Wisconsin-Stevens Point

"Optimal Licensing Contract for an Insider Licensee Under Private Information"
Aniruddha Bagchi, Kennesaw State University (Contact Author)

Discussants:

Indu Khurana, Florida International University
Stefan Ruediger, University of Wisconsin-Stevens Point
Max St. Brown, Washington State University
Margaret Blume-Kohout, University of New Mexico

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